About
Scott Sayler
Founder, Crimson CX
I help banks and credit unions get in front of contact center and AI decisions — before vendor chaos, generic RFPs, or board pressure force a bad bet that lasts a decade.
After 100+ cloud transitions across financial services, I've seen what separates institutions that move with confidence from those that inherit years of rework. The difference isn't budget or vendor access. It's whether the right people aligned on outcomes before the demos started.
My approach is straightforward: understand your business without getting in the way, bring market clarity without vendor bias, and help your team make decisions they'll still defend three years from now.
I work with community banks, regional banks, and credit unions — typically CX, contact center, IT, and compliance leaders who need to get ahead of a CCaaS or AI decision before vendor pressure sets the agenda.
Approach
How I work with clients
Non-intrusive, but in the room
Clients describe me as someone who becomes part of the conversation — not another vendor pushing an agenda.
Outcomes before platforms
We define what must improve before we talk about what to buy. Technology follows strategy, not the other way around.
Vendor-neutral by design
No reseller relationships, no implementation revenue. My only incentive is helping you choose well.
Let's talk about your decision window
No pitch deck. No vendor agenda. Just a conversation about where you are and what's coming.